Reintroducing Southern Hospitality to the south.
Southern people pride themselves on this notion of showing respect and kindness to others. What about the communities they fail to exhibit this to?
By focusing on the broad idea of Freedom, we align the values of the south with the fight for Transgender Rights.
Changing hearts, not minds.
Although we may not change the votes of Southern people, we might change how they treat and think about Transgender Americans.